Everyone loves a great clothing sale. If you are a wholesale or retail clothing seller, you know this all to well. If you can offer a great sale to your customers, the clothing will disappear. At the same time, if your competition can offer the better sale, you may be sitting there, hoping for a sale.
If you want to make your wholesale apparel business more successful, you need to know a few secrets of the trade.
Finding the Right Dealer
There are a number of places to purchase wholesale apparel online. Since clothing trends change quickly, there are always new items coming in and liquidation apparel that has to head out. These can be great deals for you to stock the shelves. Keep an eye on liquidation websites like Wholesale611.com for large purchases. When it comes to your regular wholesale and liquidation auction purchases don't become complacent. There are always new wholesale buyers and sellers coming online. Do periodic searches for any new sellers who may have a great deal you can bring into your store.
Think a Season Ahead
The way to purchase clothing for a shop is to think to the next season. While you may have a lot of winter clothing in stock in January, you should be looking at purchases that will flesh out your spring line. The earlier you get your wholesale order in to a supplier, the better chance you have to make sure you have the items you need, ready to go for the beginning of spring selling.
Style as Well as Sales
Are you keeping an eye on the clothing trends? Just because you are dealing with wholesale and liquidation clothing doesn’t mean you can’t also offer stylish clothing. While customers like a good deal, they will love a great deal on items that are part of the current fashion trends. Keeping up on the trends will allow you to showcase the items you have that work with the current fads. If you really want to take things to the next level, you may want to look for lots of wholesale jewelry that go with the current trends and team those items up with some of your wholesale and liquidation clothing.
If you want to know what will really sell, don't look at the fashion runways, but look more closely at pictures of celebrities. Most of those who are fashionable have a particular star that they watch, and try to match the clothing of. While you may not be operating a major clothing store chain, you can still use many of the thoughts and tricks the big department stores use to make your business more successful and ultimately more profitable.